The Media Kit Template
A practical resource for photographers who want to work with more brands.
Scroll down to see the template design.
Introducing
The Media Kit Template.
A resource designed for photographers, who want to land more clients.
This short course + template encompasses nearly a decade of trial and error when communicating with brands.
Getting clients isn’t easy, I know that and you probably know that, too. I’ve been shooting for eight-odd years and I can confidently say there’s no such thing that will flock dollars to your door like any amount of milkshakes bringing boys to the yard, and I don’t claim this particular resource to be such a hoax. Media kits aren’t the golden ticket to the chocolate factory, but they’re a bloody decent ticket to admission.
Media kits have a very specific part to play in the acquisition of a new client. They are the most cost-effective platform to absolutely obliterate your first impression with a brand. Think about it, It’s a personal presentation that says “I value you, here’s everything you need to know about me in a visually aesthetic layout to show you I’m not like the rest”. And guess what? By positioning yourself at such a high level from the get-go, you become someone to take seriously in the eyes of that brand.
But here’s some ugly truth - media kits don’t guarantee a single thing. It’s how you position yourself through your media kit that will have a HUGE impact on your future with a brand.
Media kits have helped me create partnerships with:
“The best looking proposal we’ve ever received.”
“Honestly, this would be the best looking proposal we've ever received if you reached out and sent this, and I'd definitely take a look and consider it.”
- Cam Greenwood, Founder of Zorali
@camgreenwood | @zorali
The Design.
Each page completely customisable to your style, your brand and your colours, with a walkthrough video of how to do just that.
“an incredibly direct way to get clients”
“You have really nailed the design, this will be a massive draw card for anyone who checks it out. It is an incredibly direct way to get clients when you show them one of these, they take you way more seriously with pricing the work.”
— Graham King, Lifestyle Photographer
@grahanmking
This kit includes four video modules, by me.
These dive into lessons I’ve learnt doing business as a photographer. I go very deep into:
Why first impressions are everything (the subconscious impact of professional presentation).
Complete walkthrough of the template and how to really make it your own (indesign tips/tricks).
How to strategically structure your pricing so clients will see your value, not just ‘what you offer’.
How to prospect + contact dream clients and start landing more jobs, now.
It’s not just a ‘template’.
This template & video modules are something I’ve built from years of doing business as a photographer.
More clients equal more jobs, increased travel opportunities and more recognition in your niche.
“I REALLY like how everything is in a collection”
I think thats really good to show work as a storyteller.”
— Joel McDowell, Lifestyle Photographer
@joelmcdowell
“scheme is nice!”
“Easy to follow and the overall scheme is nice!”
— Garrett King, Lifestyle Photographer
@shortstache
“set yourself apart with this kit"
“you will, trust me.”
— Kam Vachon, Lifestyle Photographer
@kamvachon
“sickest thing ever”
“in my most honest opinion, it’s the sickest thing ever.”
— Benjamin Prescott, Lifestyle Photographer
@itsbigben
